John Fortes, Managing Director & Founder of The Fortes Company, joins True Multifamily to share his experience about his early mistakes on his first deal. On his 62-unit, John learned the hard way when his occupancy dropped to zero. He mentions all the lessons he learned while facing the challenge of zero occupancy, sharing about staggered rents, effective communication, and rebranding.
True Multifamily is a podcast created by Justin Fraser with the goal of sharing real life stories about the truth of what really happens after closing on Multifamily Property!